Who Makes Lumière de Vie? The Brand Behind the Skincare
Lumière de Vie shows up on Motives Cosmetics and SHOP.COM checkout pages, and shoppers want to know who’s actually behind it before they buy. Short answer: it’s a Market America skincare brand, created by Amber Ridinger-McLaughlin and launched in 2013. Here’s how it fits into the wider Market America brand family, and where to actually buy it.

Key takeaways
- Lumière de Vie is a skincare brand owned and distributed by Market America | SHOP.COM. It has never been an independent company.
- It was created by Amber Ridinger-McLaughlin and introduced at a Market America event in 2013.
- It’s sold through Motives Cosmetics, SHOP.COM, and its own site, lumieredevie.com, not through drugstores or open retail.
- Amber Ridinger-McLaughlin is the daughter of Loren Ridinger, Market America’s co-founder and CEO, who separately created Motives Cosmetics.
Who owns Lumière de Vie?
Lumière de Vie is a skincare brand owned and distributed by Market America | SHOP.COM, the direct-sales and e-commerce company headquartered in Greensboro, North Carolina. Amber Ridinger-McLaughlin created it, and it was introduced at a Market America event in 2013. It has never operated as a standalone company outside Market America.
Market America itself isn’t new or obscure. JR and Loren Ridinger founded it in 1992, headquartered in Greensboro, North Carolina, ever since. JR Ridinger passed away in 2022; Loren Ridinger continues on as co-founder and CEO. The company sells through independent distributors, called UnFranchise Business Owners, plus its own retail platform, SHOP.COM, acquired in 2010. Lumière de Vie sits inside that structure, alongside Isotonix and Motives Cosmetics. None of them are separate public companies. They’re product lines.
Who is Amber Ridinger-McLaughlin?
Amber Ridinger-McLaughlin created Lumière de Vie. She’s Loren Ridinger’s daughter, and she introduced the line at Market America’s World Conference in Miami in January 2013. Five years later, in 2018, she extended the brand with a men’s line, Lumière de Vie Hommes, launched aboard a yacht in New York Harbor with Jamie Foxx. The press release for that launch is direct about ownership: it describes Lumière de Vie Hommes as “a division of Market America | SHOP.COM.” That’s about as plain a confirmation as a company puts in writing.
Is Lumière de Vie the same brand as Motives Cosmetics?
No. They’re sibling brands under the same parent company, not the same product line. Motives is the cosmetics brand Loren Ridinger created; Lumière de Vie is the skincare brand her daughter Amber created later. The confusion: Lumière de Vie sells through the Motives Cosmetics website, alongside Motives’ own makeup and skincare, so the two brands share a shopping cart despite different creators. For what’s worth buying across the Motives side of that catalog, see our Motives Cosmetics buying guide.
Where can you buy Lumière de Vie?
Three places, all official: the Motives Cosmetics website, SHOP.COM, and the brand’s own site, lumieredevie.com. It isn’t stocked at Sephora, Ulta, or any other open retailer, so there’s no in-store tester to try first. Our Lumière de Vie skincare review maps the line’s actual best-sellers, what’s really in each formula, and which claims hold up, for when you’re past ownership and on to buying.
What else does Market America make?
Lumière de Vie is one piece of a bigger brand family. Isotonix is Market America’s flagship supplement line, the one we know best. Motives Cosmetics covers makeup; GoTrim and TLS cover weight management. SHOP.COM ties it together as the retail platform, plus a cashback feature on outside purchases. None of these are separate public companies; they’re product lines under the same parent and distributor network. For the supplement side, our Isotonix OPC-3 review covers the brand we actually stock and ship.
Frequently asked questions
Who makes Lumière de Vie?
Is Lumière de Vie a legitimate brand?
Is Lumière de Vie the same as Motives Cosmetics?
Is Amber Ridinger related to Loren Ridinger?
Where is Lumière de Vie sold?
“Lumière de Vie is a real Market America brand, not a mystery label. Amber Ridinger-McLaughlin created it in 2013, and it’s still sold through Motives Cosmetics and SHOP.COM today.”
The brand sits inside Market America’s owned family alongside Isotonix and Motives, sold through the same storefronts and distributor network. If you want to know which specific products are worth your money, our full line review has that breakdown.
Sources
- Market America’s founding, leadership, and business model: Wikipedia, “Market America”.
- Market America’s 2010 acquisition of shop.com: TechCrunch.
- Lumière de Vie’s 2013 launch at Market America’s World Conference in Miami: Haute Living and World Red Eye.
- Amber Ridinger-McLaughlin credited as creator of the line: Premier Guide Miami.
- “Lumiere de Vie Hommes is a division of Market America | SHOP.COM,” from the 2018 men’s-line launch: PRWeb.
- Where the brand is sold today: Motives Cosmetics and lumieredevie.com.
- Official Market America site: marketamerica.com.
Related reading
-
ReviewLumière de Vie Skincare ReviewOur full map through the line: which product to buy first, and which actives hold up against independent research. -
ReviewBest Motives Cosmetics Products to Buy Right NowThe full brand roundup, from foundation to lip. -
ReviewIsotonix OPC-3 reviewThe flagship antioxidant formula, isotonic form, strong research base.